Spring fever at 2018 Jamboree and FIS Freestyle Ski and Snowboard Big Air World Cup Finals

Spring fever at 2018 Jamboree and FIS Freestyle Ski and Snowboard Big Air World Cup Finals

Spring fever at the Jamboree presented by Vidéotron

FIS Freestyle Ski and Snowboard Big Air World Cup Finals

Quebec City, Sunday, March 25, 2018 – Bright sunshine and a hint of spring warmth set the stage for the Jamboree presented by Vidéotron this March 22–25, showcasing the FIS Freestyle Ski Big Air World Cup Finals and the FIS Snowboard Big Air World Cup Finals presented by Mazda. Riding high on the wave of the PyeongChang Olympics, freestyle skiing and snowboarding are all over the news right now. Homegrown Olympic snowboarders Max Parrot and Laurie Blouin, and freestyle ski Olympians Kim Lamarre and Alex Bellemare truly stole the show at this long weekend of World Cup action and festivities at Quebec City’s L’Îlot Fleurie. Talk about a rollercoaster of thrills and excitement for the thousands of visitors who turned out to cheer on their heroes!

The organizers raised the stakes at this year’s Jamboree, setting out to inject even more fun into the fringe events and activities surrrounding the World Cup action to keep the stoke alive for families, music fans and avid skiers and snowboarders with all-day programming Saturday and Sunday at the event site. For Chantal Lachance, Vice-President of Operations and Marketing for event producer Gestev, it’s “mission accomplished” for this stellar World Cup competition featuring nearly 60 elite ski and snowboard athletes, including 17 Olympians, as well as free music shows and kids’ activities, not to mention the inaugural UMMARKED presented by Vidéotron video contest and fab new pop-up stands for foodies tickling everyone’s taste buds in the Bud Light Party Zone.

World Cup Finals go big

The area around the impressive Big Air structure was buzzing with excitement yesterday as the FIS Snowboard Big Air World Cup Finals presented by Mazda and the FIS Freestyle Ski Big Air World Cup Finals took downtown Quebec City by storm.

Following a nasty crash during training, home favourite in the women’s freestyle ski event Kim Lamarre unfortunately had to pull out of the competition. However, her fellow Canadian Dara Howell went on to take the win in the women’s competition, while Norwegian Christian Nummedal climbed to the top of the podium in the men’s eevent.

In the snowboard event, local heroes Max Parrot, Laurie Blouin, Antoine Truchon, Francis Jobin and young rookie Marguerite Sweeney all put on a stellar show for spectators. Max Parrot romped away with the gold after an incredible day. “The crowd was on fire tonight here in Quebec City,” he said, after securing the win with a near-perfect score of 195.25 for his three jumps. “I can’t imagine a better way to end the season!” Pocketing the bronze, Antoine Truchon was also happy with his performance on the ramp, as was Laurie Blouin, who climbed onto the second step of the podium, much to the delight of her family, friends and fans.

As if that weren’t enough, last night’s music shows courtesy of the Planet Smashers and Valaire took the Bud Light Party Zone by storm as well. And powder hounds with a taste for adventure were thrilled to see the entries in the brand new UNMARKED video contest presented by Vidéotron projected onto the big screen. The winning freestyle ski video, based on the greatest social media engagement, was produced by Les Khroniques du Québec, while Les Épicuriens de la glisse took the honours in the snowboard video contest. Each winning team got to take home $1,500 in prize money. Amd that’s not all, the Vidéotron Prize for the best storyline and cinematography also went to Les Khroniques du Québec. All the videos entered in the contest are now available to view on the illico web channel and illico mobile app.

And because promoting the development of these snow sports is one of the Jamboree’s guiding principles, there were plenty of fringe activities on site, with more than 500 young people making the most of the Mazda Super Grom fun zone preesented by the Quebec Snowboard Association and the Downtown Mountain urban bunny hill presented by Tim Hortons, not to mention the toboggan run presented by the Government of Quebec and the Zone des passionnés Mazda!

For complete competition results and photos of the weekend’s events, visit snowjamboree.com.

About the Jamboree

The Jamboree is an iconic snowboard festival that was born in 2005 and rolls out the red carpet every year for the FIS Snowboard World Cup, now in its 19th edition on home snow. Sanctioned by Canada Snowboard, Freestyle Canada, the Quebec Snowboard Association and Ski Acro Québec, the 2018 Jamboree is proud to present the FIS Snowboard and Freestyle Ski World Cup Finals. This year’s event runs March 22–25, 2018. Quebec Winter Events Corporation delegates the production of this prestigious world-class happening to Gestev, a leading-edge company that has specialized in organizing sporting and cultural events in the Quebec City area since 1992 and has earned BNQ 9700-253 certification for responsible event management.

About Vidéotron

Vidéotron (www.videotron.com), a wholly owned subsidiary of Quebecor Media Inc., is an integrated communications company engaged in cable television, interactive multimedia development, Internet access, cable telephone and mobile telephone services. Vidéotron is a leader in new technologies with its illico interactive television service and its broadband network, which supports high-speed cable Internet access, analog and digital cable television, and other services. As at September 30, 2017, Videotron was serving 1,649,000 cable television customers, including 1,603,900 Digital TV subscribers. The Club illico over-the-top video service had 347,400 members. Videotron is also the Quebec leader in high-speed Internet access, with 1,654,100 subscribers to its cable service as at September 30, 2017. As at the same date, Videotron had 990,300 subscriber connections to its mobile telephone service and was providing cable telephone service to 1,205,400 households and organizations across Quebec. For the twelfth consecutive year, Videotron was ranked as Quebec’s most respected telecommunications company in the annual Léger survey.

About Gestev

Founded in 1992, Gestev is a dynamic event management company specializing in happenings that make their mark locally as well as on the world stage. Over the years, Gestev has raised event management and production standards by adding a party twist to high-calibre sporting events, including music shows and live entertainment, while making competitions accessible to all. Jamboree, Red Bull Crashed Ice, Vélirium, Ski Tour Canada and Transat Québec Saint-Malo are just a few of the major events organized by Gestev, which also manages the Baie de Beauport recreational site.

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